Play the video above while you read this post.
(Remember INTEGRITY is more than a core value --as it guarantees other values.)
Our company values are like fingerprints, we leave them all over everything we do.
As is inherent in our company symbol, our core values obviously are --
1) High ethics.
Welcome to the high moral ground where committing a felony even to support the company is not a career move .
We rely on own merit to push a case, not blatant use of personal charm as a way to wheel and deal. Our company has a conscience . Our clean reputation and absence of deception is our biggest intangible asset which is reflected in our brand equity and not on our balance sheet.
Our ethics are not abstract notions , but practical guides to employees on how to feel, act and behave. Ethical behavior is a habit in our company , not an act. All employees are part of the ethical fabric .
We have a DEO ( designated ethics officer ) cum mentor to get this core value into the blood stream of the company , to oversee compliance , provide a frame work of conduct and to provide support to an employee who wants to do the right thing.
Our ethics champion is no lesser than the MD himself , with a moral barometer and an ethics radar to do ethical climate assessment. There exists a strong belief that it is acceptable to deliver bad news to the company or raise personal concerns.
Our mature ethics programmes have reduced voluminous codes of conduct to just a few sub core values like fairness, integrity, transparency, respect , tolerance for culture, responsibility , spirit of inclusion etc. Seminars are used to clarify ethics values , as sustaining an ethical culture is a continuous process without a finish line.
We trust our employees to do the right thing when confronted with a situation that provides no easy answers. We don’t have yes-men who will not tell the truth to safeguard their jobs. We temper all technical judgments by the need to support and maintain human values.
We honour our contracts and don’t cut corners. We do not allow conflicts of interest, which provide a competitive advantage to one client over another. We respect the intellectual property rights of our clients, and guard them zealously.
We do not advertise ourselves or our services in a deceptive manner, and will not misrepresent or allow the misrepresentation of the services by affiliates, associates, contractors, employees, partners and vendors.
We do not promote our own interest at the expense of the dignity of the marine profession. We obey the law in both letter and spirit. We maintain a safe and healthy working environment.
We do not encourage nepotism, fully aware that blood is a poor substitute for competence.
There is something about innovation that quickens our collective hearts. We recognize there is no such thing as instant innovation. The farmer must invest in the soil before he reaps a rich harvest. We nurture a climate where innovation happens.
Innovation at our neck of the woods is evolutionary not a revolutionary panic response to change . To innovate is not to reform, but to bring useful change. Changes need not be innovations but innovations are changes. Application of creativity is innovation.
We recognize that bureaucracy kills creativity. We encourage our people to use their imagination , listen to their their inner voice and use all their six senses to check assumptions and apply their creativity. We encourage creative dissent and we protect human feelings.
We brainstorm often to get feedback. We have a commitment not to allow our policies , procedures and rituals to get in the way of innovation. We can sense the drift of change and ensure that we are aligned to it in advance as surely as a ship enters a narrow channel. We take change by hand before it takes us by the throat. We give recognition to creative thinkers and innovative doers .
We don’t try to get our creative wild geese to fly in military formation. We recruit people who have the seeds of the future within them. Innovate or die—is our slogan .
Our organisational gatekeepers frame the environment that enables innovation, however innovation is enacted – recognised, developed, applied and adopted – through individual employees..
We have reinvented team dynamics . Our team is a dynamic whole based on interdependence rather than on similarity or cloning. Our team acts in unity , almost like a single living organism, that requires to be nurtured to maintain its growth. We understand team chemistry—the natural forces at play, to determine whether they are acting for ill or good and can make timely interventions to make the dynamics positive.
Our people are harmonious team players and there is a natural force of inclusion which results in transparent communications. They inspire the highest level of commitment from each other. Everyone is accountable to one another. They share similar values, attitudes, ideals and goals .
Proper team dynamics ensures extraordinary results .Team dynamics consists of critical areas such as personal abilities, educational backgrounds, life experiences and personality compatibility of each exclusive teammate .
Our HR department does TDP ( Team Dynamics Profiling ) to give us concrete indications on how the team will bond, interact and ultimately perform. Our seminars are basically team retreats where we enjoy our team rituals, chants and gleeful routines.
We encourage each person in the team to give both positive and negative feedback. We choose team players who will complement each other, rather than exclude each other, no matter what superstars they are.
What we require is not well balanced individuals, rather individuals who balance well with each other . We devise strategies so that team players can feed off each other rather than cancelling out each other. Thus we remain united in our pursuit of our goals, resistant to disruptive forces.
Our inspirational team leadership uses emotional impact. We afford an inspirational environment to our high performance teams . Communications in our Company is a group process, and mutual trust and respect are maintained in order to keep the channels open. No body's perfect , but we believe that our team is.
Our team can produce a quality and quantity of work far higher than the sum of what the separate members could have ever produced on their own. Collective synergy of experience and expertise, accented with harmony, loyalty and camaraderie is indisputably our core asset.
We respect and appreciate culture in terms of itself. We are sensitive to cultural nuances . We listen and we respect local values . We think globally, but act locally. We understand that culture has a life of its own and is stronger than life and triumphs over death. We believe human beings have feelings unlike machines.
Our human resources are not mere dehumanized code numbers or cheap labour to be exploited, thereby breeding indifference. They are our biggest assets. We recognize that people are not things and they need to be led and motivated rather than being managed.. When people do their jobs we get out of their way.
We recognise that our employees are bread winners at home. Our company can grow only if our employees grow. We run a innovative organization which relies more upon shared ethos, than adherence to hard written rules. We have people feel and our HR dept knows how to monitor the pulse of our employees.
If at all we criticize we do so in a constructive manner. We do not manipulate by unfair or insidious means. We assure the psychological, safety and social needs of our staff. No wonder our staff is eager to walk that extra mile to get things right— the XXXXX way.
These core values represent our brand promise.
I have worked for a lot of ignorant companies, who confuse goals with values. Their collective noses are stuck forever in a knothole. They get their knickers in a twist when they are reminded that --
"A goal is something you intend to accomplish. A value is something you believe in"
It is better to keep away from such immature rubbish.
CAPT AJIT VADAKAYIL ( 28 YEARS IN COMMAND )